The Brand Alchemist Podcast

Welcome to the
Brand Alchemist Podcast

The Brand Alchemist podcast dives deep into what makes the world’s most sought-after brands tick, trip, and triumph.

Pentawards Logo
Pentawards Logo
Pentawards Logo

Meet the Host
Taja Dockendorf

Join Taja, Founder and Creative Director of Pulp+Wire, as she interviews top brand owners forging their path forward and making magic happen along the way.

Listen to the Latest Episode

2024 Episodes

In today’s episode of the Brand Alchemist Podcast, Taja Dockendorf returns to interview Jenna Liut, the Chief Commercial Officer and Co-founder of Kiddiwinks, about building…

2023 Episodes

Derek Wallace is Co-founder of Kalamata’s Kitchen, a multimedia platform that encourages children to explore the world through food. Inspired by an episode of Chef’s…
Chris Kirby is the Founder and President of Ithaca Hummus, the leading fresh-crafted hummus brand. After launching a lemon garlic hummus made with fresh ingredients,…
Nicole Cardone is the Co-founder and CEO of Fruitful Brands, the umbrella company of SorBabes and Fudgy Pop. SorBabes offers artisanal, flavor-dipped sorbet bars and…
Daniel Del Coro is the Head of US Business Development at Secret Island Salmon and its parent company Salmones Austral, which specializes in sustainable seafood.…
Stefanie Garcia Turner is the Founder and CEO of TUYYO, a modern line of Hispanic food and beverages made with natural ingredients. With nearly two…
Alison Cayne is the Founder of Haven’s Kitchen, which produces globally-inspired fresh-made sauces. After teaching home cooking for over two decades and owning a cooking…

Capsule Series

The Past & Future
State of CPG

Join Taja as she interviews a few of her favorite CPG experts working day in and day out to promote, grow, mentor, and support both established and emerging CPG brands. We switch gears to offer insights and support to brands looking back on what 2022 brought us, and a look ahead at what 2023 has in store.

Bob Burke is the Principal of Natural Products Consulting, a consulting firm specializing in bringing natural, organic, and specialty products to market across all channels.…
Andrea Popova is the Co-founder and CEO of the Consumer Packaged Goods Directory, a hub for emerging consumer brands and the resources to build them.…
Amrit Richmond is the Founder of Indie CPG, which supports sustainable indie brands through community, content, and connections. She is also the Founder of Supermercato,…
Jess Caven is the Co-founder and Principal of Generation CPG, an agency that helps launch the next generation of CPG products in food, beverage, and…
Zach DeAngelo is the Founder, CEO, and Investor at Rodeo CPG, a product and services firm designed to help innovative brands in the CPG space…

2022 Episodes

Alex Bayer is the Co-founder and CEO of Genius Juice, the world’s first all-organic plant-based smoothie made from coconuts. After a friend offered him an…
Amy Cohn has a hybrid of experience building new businesses and growth for global brands and hyperlocal high-growth startups. She has run online product innovation…
Logan Mahoney is the Director of Business Development and Strategic Partnerships at Atomic Coffee Roasters, a North Shore-based coffee roaster, wholesaler, and retailer. In his…
Cygne Cooper is the Co-founder and Chief Brand Officer at hiyo, a brand producing stress-relieving social tonics crafted with natural adaptogens, nootropics, and functional botanicals.…
Brittany Lo is the Founder and CEO of Beia, a beauty wellness brand that empowers women to indulge in self-care through a diverse line of…
Emanuel Storch is the CEO of Blackbird Foods, a plant-based food company producing wholesale and retail seitan, frozen pizza, and plant-based meat. His passion for…

BECOME A PODCAST GUEST

We are excited to have you on the podcast, thank you in advance for filling out this quick intake. We are scheduling guests for 2024 and look forward to having you on the show.

Become a Podcast Guest
Name
Name