Why the Subscription Experience is Just as Important as your Product
Thank you Ben for the opportunity to sit and discuss the subscription business model, and key lessons I’ve learned or questioned along the way.
Show Topics:
- Design with the customer experience in mind
- Add value with small surprises
- Keep people interested
- Utilize social media
- Trust the people you hire
- Don’t get too close to the process
- Look at the metrics
- Let people choose for themselves
- Know what your consumer is looking for
- Give people the rewards they want