Studio News + Updates
Studio News + Updates
5 Minutes with our Founder
Originally featured on MCED Taja Dockendorf is the founder of Pulp & Wire, a Portland-based brand strategy and launch firm that has worked with multi-million dollar marketing accounts and small businesses throughout the Northeast. She honed her skills at firms in New York and Boston before movi [more...]
#MondayMotivation // May 29th
We are off and running after a long weekend, and a short week ahead and I totally have Summer on the mind... It was colder than I think we all would have liked (on the East Coast) this past weekend but we made the best of it. From bachelorette parties, for birdwatching, to birthday parties, t [more...]
2017 Expo West Brand Launches!
Launching at Expo West is daunting, nerve-wracking, and exciting! Once you get to the show, it can be overwhelming to be surrounded by so many brands. But at Pulp+Wire, we LOVE it! We spend the year focused on the 6-month schedules that separate Expo East and Expo West. We prep branding and packagi [more...]
Rebranding Green Bee Honey Soda
All of us at P+W are excited to showcase the re-brand we completed for Green Bee Honey Soda (www.greenbeesoda.com). The rebrand included a logo refresh, refined copy, and new labeling with a mix of finishing treatments to allow the pressure sensitive label feel more like a screen printed bottle. C [more...]
Featured on The Dieline: Serenity Acres Farm Goat’s Milk Soap
Head on down to Serenity Acres Farm and you might just be lucky enough to meet Frodo, Cocopuff, Dorothy, or Luna. No, this isn’t an amusement park or Middle Earth, this is the home where Serenity Acres Farm soap is created. Our team designed the packaging for the cruelty-free and all-natural goat [more...]
6 Social Media Trends for 2016
As we sweep up rogue confetti from New Year’s celebrations and turn to social media to publicly voice our resolutions (to hold ourselves accountable, maybe?), we look forward to the new year and the social media trends it will bring. Here are our predictions: 1. Mobile will continue to outpe [more...]
A Brand to Celebrate Portland Commerce
Celebrating a City's Commerce: Building a brand that has it's own voice is never an easy task... Sometimes a small shift in perspective can make a big difference. Such was the case when Pulp+Wire was hired to help Portland Downtown design its new corporate logo. The local non-profit agency is [more...]